| Creative direction
of interactives by David Bickerstaff and Sam Willis
Client: Cadbury
World
Exhibition concept and design: Event
Communications
AV and interactive production: Newangle
Software developers: HMC
Interactive
Video, interactive floor, IR detection, 3D augmented reality and
swivelling interactive screens.
Purple Planet is a fun and exciting interactive
exhibition, where you can experience chocolate like you never have
before. Chase a Cadbury Creme Egg, grow your own Cocoa beans and
wonder in amazement as it rains chocolate.
Chocolate Infinity is a projected floor of
chocolate where visitors can splash around in digital chocolate
and unwrap Roses Chocolates by stamping on them. In Chocolate Rain
visitors see themselves in silhouette with chocolate buttons falling
over them, responding to their movements. Chocolate Factory is a
swivel screen version of a maze game where the visitor has to get
the cocoa bean from the African jungle to the shop.
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